Guest Posted February 4, 2008 Share Posted February 4, 2008 well done Julie! I'm currently trying to find out what sort of eggs these guys use for their ice cream http://www.cheshirefarmicecream.co.uk/index.asp they go on about the welfare of their cows but no mention of the eggs. The ice cream we had with our dessert the other night (at chilli banana) came from them so I want to know. Quote Link to comment Share on other sites More sharing options...
One Man Banned Posted February 4, 2008 Share Posted February 4, 2008 Another case of always look for what's not said behind what is being said. As with most marketing, it's all so cleverly done in such a way so as make a negative sound like a positive, and in this case potentially misleading. It's like reading a Government report or news story - they make such a fuss about one element and we hear nothing about what they really want to/are doing as it's "smothered" by something else, like a cleverly worded statement. A xx Quote Link to comment Share on other sites More sharing options...
One Man Banned Posted February 4, 2008 Share Posted February 4, 2008 couldn't resist sending them an email. Hello there I've been looking at your website and your policies in your Environmental Sourcing section. I'm a little concerned as to the wording used of the section regarding battery hen eggs. Whilst I accept that the phrase breaches no Trade Description or Food Safety Acts I feel the wording used could, potentially, be misleading to the general consumer. http://www.asda-corporate.com/policies/environmental-sourcing.asp May I ask that the wording be changed to include a phrase such as "Asda accepts that battery eggs may still be found in products sold in store and we will still offer a range of eggs from suppliers that may have sourced their eggs from battery farms." At the moment I feel your statement would lead people to assume that you no longer sell eggs sourced from battery hens, but this is not the case as your SmartPrice range is sourced in such a way and your own brand products containing egg contain battery egg products. Perhaps Asda could lead the way against other major supermarkets and remove all battery egg products from your products and not sell any eggs sourced from battery hens. This would make Asda a market leader in the industry for making such a stance and you could no doubt publicise this positive way forward which can only be could for your customers, and also the company. I look forward to your comments and views, and at least hope that the website statement could be altered slightly. 100-1 I get a nonchalant response A xx Quote Link to comment Share on other sites More sharing options...
One Man Banned Posted February 10, 2008 Share Posted February 10, 2008 Well, the other day I got an email from Asda Thank you for your message. Hello Mr D*********, Thanks for contacting us about the sales of eggs in our stores. I'd like to assure you, as a company, we put great emphasis on high standards of animal welfare. We work closely with our supplies to ensure we meet customer needs. We offer a range of eggs in all our stores, including eggs from organic, free range, barn and caged hens. All our eggs are British and are fully traceable. In addition to this our free range eggs are approved by Freedom Food. Our eggs are labelled allowing customers to make their own choice. In addition to meeting all EU egg labelling regulations, we also clearly label our Smart Price eggs as 'Eggs from cages hens' on the top of the packaging. Our egg suppliers are currently involved in research projects looking specifically at the welfare of caged hens. The retail industry and Government are jointly funding these projects and when the results of these trials are available we will review our strategy. I assure you hen welfare will be a prime consideration in whatever approach we adopt. We are committed to delivering initiative to increase the sale of free range and organic eggs. Our free range egg sales have increased faster than any other UK retailer in the past 12 months as a result and we will continue to promote the growth of this range. I'd also like to explain only free range eggs are used in products suitable for vegetarians which contain egg, as well as in our Extra Special range. We're gradually extending this to all ASDA brand foods which contain egg. With regards to your comments on animal testing, we're entirely against animal testing, so none of our own-brand products will ever be tested on animals - either by us or by any of our suppliers. Thanks again for taking the time to contact us. I hope my response demonstrates our commitment to animal welfare throughout our supply chain. Yours sincerely Kelvin Edet ASDA Service Team If you quickly read through my email, where did I mention Animal Testing Well, a slightly more interesting response, not totally convinced at all A xx Quote Link to comment Share on other sites More sharing options...
The Dogmother Posted February 10, 2008 Share Posted February 10, 2008 It all looks like a load of... ... .... SPIN to me! Quote Link to comment Share on other sites More sharing options...
Joojoo Posted February 11, 2008 Author Share Posted February 11, 2008 The website has been updated Quote Link to comment Share on other sites More sharing options...
The Dogmother Posted February 11, 2008 Share Posted February 11, 2008 Wooo hooo! Omlet Power!!!! Quote Link to comment Share on other sites More sharing options...
Joojoo Posted February 11, 2008 Author Share Posted February 11, 2008 However small, I think that's definitely a result for our girls Quote Link to comment Share on other sites More sharing options...
buffie Posted February 11, 2008 Share Posted February 11, 2008 well done you! BBx Quote Link to comment Share on other sites More sharing options...
Eyren Posted February 11, 2008 Share Posted February 11, 2008 Omleteer power to the rescue! Quote Link to comment Share on other sites More sharing options...
bronze Posted February 11, 2008 Share Posted February 11, 2008 Only just seen this Well done Joojoo keep us updated. Its very depressing being me in some ways as I normally see through spin so dont et the nice happy story that other people do and see a lot for the miserable rubbish it really is. I wish I had other peoples letter writing skills as I would add my name to the barrage sent to these companies but I really struggle. If anyone feels like pennign two letters one from themselves and one from me sometime just shout. Quote Link to comment Share on other sites More sharing options...
Joojoo Posted February 11, 2008 Author Share Posted February 11, 2008 I normally see through spin so dont et the nice happy story that other people do and see a lot for the miserable rubbish it really is. You are quite right Bron - it is all spin but I'm so pleased that they have changed it. It might not make any difference at the moment to the amount of caged eggs they sell or the number of poor birds that are suffering but at least people that don't fully understand the implications of this apalling treatment are not being fed very ambiguous one liners on ASDAs website any longer. This can only help when it comes to educating consumers even if only in a very small way - although I do have my doubts how many people would actually look for the ethical policies of the various supermarkets. Quote Link to comment Share on other sites More sharing options...
The Dogmother Posted February 11, 2008 Share Posted February 11, 2008 Well done Jue, another victory for Omlet power Quote Link to comment Share on other sites More sharing options...
Couperman Posted February 11, 2008 Share Posted February 11, 2008 Well done JooJoo, Don't you think petrol is expensive these days? Kev Quote Link to comment Share on other sites More sharing options...
Guest Posted February 12, 2008 Share Posted February 12, 2008 oh well done you! Takin' on the big boys and winning, much kudos!!! Quote Link to comment Share on other sites More sharing options...
Martin B Posted February 12, 2008 Share Posted February 12, 2008 Well done! Quote Link to comment Share on other sites More sharing options...
