Jump to content
Old Speckled Hen

Omlet and advertising

Recommended Posts

I think the answer is almost certainly because it isn't difficult to find old beekeepers, or male beekeepers. I doubt if Omlet are focusing solely on young female beekeepers, they are probably using examples from all areas of life, but this is a hobby taken up mainly (not exclusively) by people over 40, and there are probably more males than females. If you reduce the criteria still further by looking for people who own a Beehaus, there probably isn't a huge range of possible interviewees.

 

If you have any young female members in your group who own a Beehaus, why not pass this on - it could be their chance for fame!

Link to comment
Share on other sites

Well, I'm a little confused. Why is the post sexist? Has anyone had a sneak preview of the book?

 

Without knowing the content of the book, I'd suggest any assumption as to Quin's motives is dangerous. Perhaps (to pick just one scenario out of my head) Omlet has representatives from most other obvious demographics and wants to fill in a gap. If so, is that sexist or just responsible and balanced journalism?

 

C'mon, people. get wound up about facts rather than guesses, and if you have facts, air them so we can all include them in our judgements.

Link to comment
Share on other sites

I think the ad suggests a pretty young thing playing with a Beehaus. It may not be what Omlet intended, posting as they did on our lovely friendly forum, but can you imagine the reaction if this was put in the wanted ads in a newspaper or the local job centre? Mind you, it would be great in Private Eye :lol::lol:

Perhaps we should ask. I think I will.

Back soon..........................

Link to comment
Share on other sites

I don''t think there is anything wrong with what they have asked for.

 

Most people (ie not necessarily us Forumites) probably picture beekepers to be old, and/or male. Showing a young female beekeeper is just trying to shatter the stereotype.

 

If it makes more young women think that beekeeping might be for them, then good on Omlet.

Link to comment
Share on other sites

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.




×
×
  • Create New...